HSCP Awards | International Jewelry Design & Packaging IP Management Award
Application Period: 2026.01.01 – 2026.04.30
Haishang Craftsmanship Program Award (HSCP Award) is a core program of the Jewelry Design & Packaging IP Commercialization Joint Promotion Program (Shanghai), open to participants worldwide. The award focuses on the integration of jewelry design innovation, packaging systems, and intellectual property commercialization, encouraging designers to address contemporary challenges in jewelry branding, user experience, and sustainable development. Selected works will receive professional evaluation, IP support, and opportunities for industry application.
China 
USA 
Italy 
Turkey 
France 
Germany 
UK 
Australia 
Japan 
Israel 
Hong Kong, China 
Malaysia Applications from designers of the above-mentioned countries have been received.
Annual Grand Design Award
Best Jewelry Design Award
Most Promising Industrial Potential Award
Best IP Commercialization Potential Award
Jury Special Recommendation Award · Craftsmanship & System
Competition Overview
The JDPT Jewelry Design & Packaging Transformation Competition is not a traditional design contest. It is a professional mechanism designed to identify, evaluate, and advance the transformation of design outcomes, emphasizing both creative expression and systems thinking, while focusing on feasibility, scalability, and intellectual property value within real-world industry environments.
Track A | For Jewelry Brands and Their Design Teams
Jewelry Brand Design Track
Design System & Brand Language
Craftsmanship Depth & Manufacturing Feasibility
Product Line Extension & Series Capability
IP Structure & Commercial Lifecycle
Selecting jewelry works or collections with long-term commercial vitality and the potential to become core brand design assets.
Track B | For Independent Jewelry Designers
Independent Jewelry Designer Track
Original Concept & Design Identity
Exploration of Materials, Techniques & Form
Cultural Context & Emotional Narrative
Future Commercialization & Growth Potential
Providing independent and original jewelry works with opportunities to move from creative expression to industry and IP development.
Track C | For Jewelry Brand Packaging & Design Teams
Jewelry Brand Packaging Track
Structural Innovation & User Logic
Material Selection & Sustainability
Brand Identity Consistency
Scalable Production & Implementation Feasibility
Identifying packaging solutions with standardization, scalability, and long-term usability to become core brand assets.
Track D | For Independent Packaging Designers
Independent Packaging Designer Track
Original Design Concept
Craftsmanship Details & Completion Quality
Emotional & Cultural Expression
Future Commercialization & Development Potential
Offering original and experimental packaging designs a pathway from creative expression to industrial and IP operation.
Judging Framework
JDPT adopts a multi-dimensional and cross-disciplinary evaluation structure. Jury members come from:
Jewelry Design & Craftsmanship
Packaging Structure & Manufacturing
Intellectual Property & Brand Strategy
Market Insight & Commercial Transformation
The evaluation process is conducted with clear criteria and complete documentation, ensuring professionalism, fairness, and full traceability of results.
Design-to-IP Transformation Mechanism
The JDPT platform does not claim ownership of creative outcomes. Designers and brands always retain their legal rights, while collaboration and transformation are advanced through transparent mechanisms.
From Design to Intellectual Property
Selected works will enter a transformation evaluation framework. Transformation is not a one-time outcome, but a clear and understandable process, including:
Analysis and Classification of Intellectual Property Attributes
Optimization Recommendations for Structure and Materials
System Enhancement for Scalable Application
Development of IP Protection and Application Documentation
Commercial Implementation Pathways
Based on the nature and development stage of each work, JDPT facilitates different implementation pathways, including:
This track places particular emphasis on:
Co-development with Jewelry Brands
Manufacturing and Application of Packaging Systems
Exhibitions, Licensing, or Co-presentations
Long-term Incubation with Industry Partners
Featured Designers & Works
Jewelry Brand Design Track
Independent Jewelry Designer Track
Jewelry Brand Packaging Track
Independent Packaging Designer Track
组织单位
合作伙伴
The HaiShang Craft Initiative advances jewelry design from creative expression to industry realization by establishing professional standards and a sustainable development framework. It provides a valuable reference for the future of original jewelry design.
The HaiShang Craft Initiative connects design, packaging, and intellectual property, establishing a clear pathway for the protection and commercialization of creative outcomes. It represents a practical model for intellectual property value realization.
We welcome talented creators like YOU to join us.